In the fast-paced world of business, knowing how your advertising brings in phone calls can really help you make more money from your investments. By keeping an eye on and studying the calls that come in because of your marketing, you can get really valuable information. This is where call tracking programs come in handy. And the good news is, even if you don’t have a lot of money to spend, there are still many free call tracking tools out there in 2024.
These tools are great because they don’t cost anything and can give you a lot of insight into how well your marketing is working. So, let’s take a closer look at the top 20 free call tracking programs that can help your company do better. These tools can help you understand which parts of your marketing are working best, so you can focus on those areas and grow your business.
What Call Tracking Software Is
Call tracking software is a kind of system that helps companies keep an eye on and understand the phone calls they get because of their advertising activities. It works by giving different marketing campaigns their own special phone numbers. This way, companies can figure out which marketing tactics work best. The main things this software can do include recording calls, studying call data, and working together with other marketing systems.
Benefits of Using Call Tracking Software
Getting More Out of Marketing Spending
Call tracking lets businesses see which ads are making people pick up the phone and call. This helps them use their marketing budget more wisely.
Learning More About What Customers Want
Businesses can learn a lot about what customers like and what problems they have by listening to and studying recorded calls.
Handling Leads Better
This software makes it easier to deal with potential customers. It sends calls to the right salespeople and keeps track of all the details of past calls.
What to Look for in Call Tracking Software
When you’re picking out call tracking software, think about these points:
- How Easy It Is to Use
- You’ll want software that’s straightforward and doesn’t take a lot of time or effort to start using.
- How Well It Works With Other Systems
- Make sure the software can connect smoothly with the customer management and marketing tools you already use.
- How Good the Reports and Data Are
- Choose software that offers detailed reports and data analysis so you can make smart decisions based on solid information.
Top 20 Free Call Tracker Software in 2024
CallRailÂ
CallRail is a call tracking tool that switches phone numbers on websites to track where calls come from. It records calls and shows which marketing efforts work best. It’s easy to use and has good support, but the free version has fewer features.
- Key Features: Dynamic number insertion, call recording, multi-channel attribution.
- Pros: Detailed reports, user-friendly.
- Cons: Limited free version features.
HubSpot
HubSpot has call tracking built into its CRM system, helping you see how calls affect your sales and marketing. It records calls for training purposes. It works well with other HubSpot tools, but you might need to pay for more advanced features.
- Key Features: CRM-integrated call tracking, call analytics, call recording.
- Pros: Seamless CRM integration, excellent support.
- Cons: Advanced features require payment.
CallTrackingMetrics
CallTrackingMetrics tracks calls and texts, helping you see which ads work. It has an IVR system and records calls. It works with many marketing tools and gives detailed data, but the free plan has limited minutes.
- Key Features: Call and text tracking, IVR menus, call recording.
- Pros: Detailed analytics, multiple platform integration.
- Cons: Limited minutes in the free plan.
FreshdeskÂ
Freshdesk’ is great for customer service teams, with call routing, recording, and data on call performance. It’s user-friendly and works with Freshdesk’s helpdesk, but you might need to pay for more features.
- Key Features: Call routing, recording, analytics.
- Pros: User-friendly, integrates with support desk.
- Cons: Limited free tier features.
Bitrix24Â
Bitrix24 offers a free CRM with call tracking and recording. It has many features but can be tricky to set up.
- Key Features: CRM integration, call recording, analytics.
- Pros: Free CRM, extensive features.
- Cons: Complex setup.
Google Voice
Google Voice gives you a free phone number, forwards calls, and transcribes voicemails. It’s simple and works with other Google services, but it’s basic compared to other tools.
- Key Features: Free local number, call forwarding, voicemail transcription.
- Pros: Simple, free for personal use.
- Cons: Basic business features.
CallFire
CallFire provides essential call tracking, voice broadcasting, and texting. It’s easy to start and affordable if you choose to pay, but the free version is basic.
- Key Features: Call tracking, voice broadcasting, text messaging.
- Pros: Easy setup, affordable paid plans.
- Cons: Basic free version features.
PhoneWagon
PhoneWagon has dynamic number insertion, call recording, and detailed reports. It’s user-friendly with great support, but the free version has fewer features.
- Key Features: Dynamic number insertion, call recording, analytics.
- Pros: User-friendly, excellent support.
- Cons: Limited free version features.
Twilio
Twilio lets you customize voice and SMS services and gives detailed call data. It’s flexible in pricing but needs some tech skills to set up.
- Key Features: Programmable voice, SMS, analytics.
- Pros: Highly customizable, pay-as-you-go pricing.
- Cons: Technical knowledge required.
RingCentralÂ
RingCentral offers a full communication suite with call tracking, recording, and video calls. It’s reliable for any business size, but the free plan is limited.
- Key Features: Call tracking, recording, video conferencing.
- Pros: Comprehensive solution, scalable.
- Cons: Limited free plan.
Zoho CRMÂ
Zoho CRM combines call tracking with CRM features, giving detailed call data and recording. It integrates well with Zoho tools but has a learning curve.
- Key Features: Integrated call tracking, CRM features, analytics.
- Pros: Seamless integration, feature-rich.
- Cons: Learning curve.
Grasshopper
Grasshopper is a virtual phone system with basic call tracking, forwarding, and voicemail transcription. It’s easy to use with a mobile app but has basic tracking features.
- Key Features: Virtual phone system, call forwarding, voicemail transcription.
- Pros: Easy to use, mobile app.
- Cons: Basic tracking features.
CallHippoÂ
CallHippo provides call tracking, an IVR system, and call data. It’s user-friendly and affordable, but the free version has fewer features.
- Key Features: Call tracking, IVR, analytics.
- Pros: User-friendly, affordable plans.
- Cons: Limited free version features.
Aircall
Aircall offers call tracking, contact center functions, and CRM connections. It’s good for growing businesses but has limited free features.
- Key Features: Call tracking, contact center functions, CRM integrations.
- Pros: Scalable, integrates with tools.
- Cons: Limited free features.
MightyCall
MightyCall is a virtual phone system with call tracking and voicemail transcription. It’s easy to set up and affordable but lacks advanced features.
- Key Features: Call tracking, virtual phone system, voicemail transcription.
- Pros: Easy setup, affordable.
- Cons: Limited advanced features.
Talkdesk
MightyCall has comprehensive call tracking, an IVR system, and detailed analytics. It’s great for larger businesses but the free plan is limited.
- Key Features: Call tracking, IVR, analytics.
- Pros: Comprehensive features, scalable.
- Cons: Limited free plan.
DialpadÂ
Dialpad uses AI for call tracking and voice intelligence, and integrates with CRMs. It has advanced AI features but the free tier is limited.
- Key Features: AI-powered call tracking, voice intelligence, CRM integrations.
- Pros: Advanced AI, user-friendly.
- Cons: Limited free tier.
Vonage
Vonage provides call tracking, a virtual phone system, and video calls. It’s reliable but the free plan is very limited.
- Key Features: Call tracking, virtual phone system, video conferencing.
- Pros: Reliable, comprehensive tools.
- Cons: Very limited free plan.
8×8Â
8×8  offers call tracking, contact center functions, and CRM integrations. It has a robust feature set but the free version is limited.
- Key Features: Call tracking, contact center functions, CRM integrations.
- Pros: Robust features, scalable.
- Cons: Limited free version.
JustCall
JustCall  features call tracking, CRM integrations, and call recording. It’s easy to use with good support but the free plan has fewer features.
- Key Features: Call tracking, CRM integrations, call recording.
- Pros: Easy to use, good support.
- Cons: Limited free plan features.
These tools help businesses understand where their calls are coming from and how they can improve their marketing and customer service. While many offer free versions, you might need to consider paid plans for more comprehensive features and capabilities. Each tool has its own set of pros and cons, so it’s important to choose one that fits your specific business needs.
These call tracker software options offer a range of functionalities to suit different business needs. While the free versions provide basic capabilities, upgrading to paid plans often unlocks more advanced features and greater scalability. It’s important to consider your specific requirements and budget when selecting the right software for your business.
Conclusion
In 2024, you can find many free call tracking programs that help companies improve their marketing and learn more about their customers. There are different types like CallRail and HubSpot with lots of features, or simpler ones like Google Voice and Freshdesk. Pick the one that fits what you need and how much you can spend. Make sure it matches your business needs. Plus, you can use our live trackerr to get real-time info.
FAQs
What is call tracking software?
Call tracking software is a tool for businesses to keep tabs on and evaluate calls from their marketing efforts, offering insights into how well their campaigns are working.
How does call tracking software improve marketing ROI?
It boosts marketing ROI by pinpointing which campaigns are leading to calls, allowing businesses to smartly distribute their marketing funds and enhance ROI.
Can free call tracking software be effective?
Indeed, free call tracking software can be quite useful, particularly for smaller businesses or startups. But, they might not have all the features that paid versions offer.
What are the limitations of free call tracking software?
The drawbacks of free versions often include a limited number of tracking numbers, restricted call minutes, and less compatibility with other software.
How do I choose the right call tracking software for my business?
To pick the best call tracking software, look at how easy it is to use, how well it works with other systems, its reporting and analytics capabilities, and whether it meets your business’s unique needs.